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Head & Shoulders:

ITCHuations PR Kit

OVERVIEW

PR Kit for the Head & Shoulders ITCHuations campaign.
The kits come in a custom locked acrylic box. Recipients were provided a scratch card to reveal the unique code that would unlock their kit, featuring an ITCHuations Handbook, themed stickers, and Head & Shoulders products.

WHAT WE DID

PR Kit Conceptualization and Production

Graphic Design

Copywriting

BACK

HATCHING EXPERIENCES, CONNECTIONS, AND SOLUTIONS—ONE EXECUTION AT A TIME.